Purpose of news:
- To inform
- To educate
- Profit
- To entertain
- To influence or persuade
All newspapers are commercial publications, the purpose for producing newspapers is to make money.
Over 77% of British press is owned by a handful of billionaires.
No laws against what can be wrote in a newspaper.
Social media creates a habitat for fake news to be easily produced and shared to reach a mass audience.
Fake News is a type of journalism that contains deliberate lies and deceitfulness to try and promote a certain message or theme to manipulate the audience it reaches.
You can check fake news by researching the topic as well as the publishing company to try and look for any controversy they've been involved in with fake news.
The rise of social media means fake news hold more prevalence now than it did 30 years ago, sites like Facebook allows anyone to create and share fake news to a targeted audience.
Examples of fake news:
Stephens meant that everyone contributes to news when saying 'it was not a spectator sport'.
The printing press made it possible to make a business selling news 150 years ago.
Stephens said this was a good thing because it allows people to form their own opinion
Prince William finally figures our which finger to shove up his r@$!£*m
This shows the way news can warp the way stories are presented to fit their perspectives.
18/3/19
18/3/19
History of the News Industry
News is relevant points and topics being presented to an audience to inform, entertain and to make money.
News being a commercial industry means that the main purpose for creating news is to make money, this creates a competitive industry where the most interesting articles and news reports get more attention. This is a disadvantage of being a commercial industry because news may try to manipulate the story to create more intrigue, possibly warping the actual situation to convey the wrong message or persona.
Advantages of commercial industry includes news being produced at an extremely quick rate so the public is kept up to date on what is happening in the world because of the tight competitive industry.
Newspapers/ online newspapers being self-regulatory has the disadvantage of fake news having a means to be produced as news companies are in tough competition and a fake story may be more appealing to their target audience than a true one.
An advantage of this is that they can talk about whatever they wish despite the government having any possible influence on their opinions.

News being a commercial industry means that the main purpose for creating news is to make money, this creates a competitive industry where the most interesting articles and news reports get more attention. This is a disadvantage of being a commercial industry because news may try to manipulate the story to create more intrigue, possibly warping the actual situation to convey the wrong message or persona.
Advantages of commercial industry includes news being produced at an extremely quick rate so the public is kept up to date on what is happening in the world because of the tight competitive industry.
Newspapers/ online newspapers being self-regulatory has the disadvantage of fake news having a means to be produced as news companies are in tough competition and a fake story may be more appealing to their target audience than a true one.
An advantage of this is that they can talk about whatever they wish despite the government having any possible influence on their opinions.
News context
When news started a license was required to produce article and news was also taxed, this means news was controlled and regulated to what the government wanted to be viewed. Also needed to be very wealthy to afford the news.
After the american press news became more personalised and created varied opinions and topics.
Competition for news started in the early 1920's, this was mostly because of radio.
Radio and TV news started to greatly impact newspapers.
Mobile phones have been the greatest threat to printed newspaper as it allows news to be accessed anywhere at anytime.
Newspapers are coming towards the end of the life span, being rendered unconventional through the rise of technology, mobile devices mean news is becoming less and less necessary to pay for.
Technology has streamlined access to news, the use of mobile devices that have nearly instant access to the internet means news is at our fingertips with no need to schedule a trip to the shop to pick up the news or wait for it to be broadcasted on TV. Technology means news is now there whenever the public needs it.
Different forms of technology have created challenges for newspapers survival, the biggest challenge technology has created is making news very easily accessible without requiring any spending.
1960's News Paper Case Studies
Broadsheet newspapers are information based, Tabloid newspapers are more for entertainment purposes

The Observer
Tabloid newspapers have a softer news agenda talking about stories that will entertain e.g. celebrities, they use less formal language, Titles and Headlines take up lots of space and targets a more downmarket audience.
The observer was broadsheet in the 1960's.
The observer is still a broadsheet newspapers that has got more tabloid styles in it now.
In the 1960's the rise of other media, particularly television threatened newspapers.
By 1965 Sunday News papers circulation figure had fallen by 30%.
In comparison figures were down by 80% in 2010.

Newspaper Online Case Study


Observer values & beliefs:
- Mid/left wing (Labour)
- Value culture like news
- Variety of opinions and viewpoints
- Has a positive view on internationalism
- Ethically diverse representation
- Known for discussing difficult issues
- They have a social conscience
The representations in the observer successfully reflects its values and beliefs
13/5/19
13/5/19
Contemporary Newspaper Case Studies
The Observer newspaper appeals to its target audience by portraying themselves as progressive thinkers, an example of this is 'Lib Dems and Change UK must stop bickering and unite for the Euro vote' the wording of 'stop bickering' shows that instead of wanting to debate and come to a conclusion they think rushing into a new decision without sorting out mixed views to reduce friction clearly shows they put loads of faith into changes, this conveys The Observer are progressive thinkers.
They present age in a positive way where they try to fight stereotypes surrounding it, on the front cover there is a fairly old woman with the caption 'Still talking about sex'.
They represent gender as equal and use ranges of genders to represent all people.
There is a high profile royal couple as an example of mixed ethnicities, shows changing attitudes and progressive thinking.
The main classes shown are middle/upper class, shows the predominately ABC1 audience The Observer has.
Physical Disability is under-represented in the newspaper, could show the lack of news surrounding this group of society.
Sexuality is not necessarily represented in any way, might be under-represented or not enough news surrounding it due to building tolerance towards it.
Mixed nationality with mainly British/American, shows the connection between the two, other nationalities shows building tolerance.




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