Revision-Music Video

How has mise-en-scene been used to show the genre and represent the band/artist in your two music videos?



Wheatus- Teenage Dirtbag

Mise-en-scene has been chosen to represent a typical American high school environment, costume shows the different cliques and groups of a high school and show hierarchy through students which is very common in narratives inside or based around a high school environment. Throughout the performance segments of the music video the band is wearing the same styled costume as the students but with a punk touch to the costumes, this distinguishes them as the members of the band from the other students.

Camerawork is used in Teenage Dirtbag to convey the inner feeling and thoughts of the antagonist through the use of POV shots and zoom-ins. The choice of a POV shot when the antagonist is walking through the corridor, this shows kids calling him a loser and bumping into him as they go past. This shows the everyday marginalisation and outcasting gone through everyday, this represents the genre of punk as it is looked down upon and critiqued for being different. Zoom ins are used to show compassion for the girl the antagonist chases throughout the narrative, when he glances at her the camera zooms into her face slowly, this shows the antagonist feels intimate with the girl because of the close proximity between the camera and her face, this makes the audience know that the antagonist fantasises over the girl and has no interest for anything else whilst he has her in his peripheral vision.

MOJO Target Audience

Explain the demographics of the target audience of Mojo magazine: be as specific as you can and explain the appeal of Mojo to them.

Mojo magazine targets a middle class audience, mainly males 16-50.

The predominately male artists on the front cover appeals more to men than women.
Targets people with a high disposable income that spends money on music (vinyls, CD's and music subscriptions). equally appeals to the ABC1 and C2DE financial groups.